Subject: Type and Typography
(17 -
F208) Basic Information
Course specification
Course is active from 01.10.2004.. The aim of the course Typeface and Typography is to prepare and train students to properly manage and implement the knowledge of typographical rules in the prepress. Relying on the basis of the course construction and intellectually creative sphere of graphic design, after passing an examination in this course, students will be able to use the knowledge gained in the field, individual work and further education. Typeface and Typography course includes theoretical and practical part. The lectures in the theoretical part of the course include the following topics: Typography definition and conceptof the subject, The basics of type design / Anatomy of the letter, The history of the typeface, The history of the latin alphabet, The history of the cyrillic alphabet, The history of typeface, Antiqua typefaces, The reform the Cyrillic alphabet, Sanserif typefaces, The classification of the typefaces, Legibility of typeface and readability of typography, Typeface persona and the rhetoric of typography.
The exercise in the practical part of the course include the following topics: The construction of the characters, The principles of digital typography, The formats of the digital font, Formating and generating of the font, Font metrics and hint mechanisms, Typography metrics, The principles of typographic layout / The grid systems, Typographic hierarchy and vocabulary. The theoretical part of the course is presented through slide presentations supplemented with the abundance of visual and audio examples. Within computer-based exercises, students take in the visual material through displayed presentations and are taught how to navigate the interface of computer applications for vector graphics, typeface design and layout design. Students' assignments are realized through regular consultations with the professor and teaching assistant.
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